The Floyd Wickman Program
We specialize in helping agents in the bottom 50% of production
"If you are always moving in the right direction, no matter how small the steps, eventually you will get there."
- Floyd Wickman
Since 1980, real estate agents, brokers, managers and companies have relied on The Floyd Wickman Program to achieve consistent and measurable production results. Every other training and coaching program in North America has borrowed ingredients from Floyd's innovative program... because it works, and continues to work today.
The Floyd Wickman Program is based on his Core Values, teachings, and principles. The techniques and dialogues are timeless, and the format is the most effective ever created for developing salespeople and causing positive change.
Our Core Values
To always live by the 'Get By Giving' philosophy
To always make my client's #1 goal, my #1 goal
To always live up to my standards, despite temptations to lower them
To always be willing to work toward a common good
To always do what I say I will do, sometimes more, just never less
The 5 fundamental principles of our programs:
- Spaced training
We meet with our students one day a week so that they have the six days between sessions to apply what we teach. Real learning takes place in the field.
- Mandatory assignments
Each student signs a commitment to do the work that develops the skills of a successful, productive salesperson. The assignments include prospecting, building relationships, managing time and tracking activity and results.
Because people are more likely to do what you inspect than what you expect, each student must report their activity and results each week. Everybody knows what everyone else is doing.
Dialogue selling is the key to building confidence, and the key to learning dialogue is repetitive listening. We teach the dialogue in class, demonstrate it, practice it and provide audio recordings for review between sessions.
A group of people working together as a team for a common goal will always produce more than people working just as individuals.
Now The Floyd Wickman Program is available in three different formats: live, LiveStream, and digital.